Flagship Ritual Collection
Zahra is a meditation on Ishq.
A journey that begins with Mayyal, the first lean of the heart, and moves into Uns, where familiarity settles and closeness feels inevitable. From there, Mohabbat takes form - care chosen, returned to, and carried with intention. As devotion deepens, Ishq arrives, loosening the self and asking for surrender, until love outgrows measure and ignites into Junoon - intensity sharpened by faith rather than excess.
What follows is Hijr, the patience of distance, where love is refined through waiting and presence is felt more deeply than touch. And finally, Wasl - not as arrival, but as stillness, where seeking ends and being begins. Crafted as ritual, each piece in Zahra carries this progression within it. This is not fashion shaped by seasons, but by the soul’s unfolding - where love no longer reaches outward, and simply is.